It can be difficult to choose the right massage, spa, or massage therapist, especially if you don’t receive bodywork regularly.
First, let’s look at the massage near me option in Google Search.
Despite the importance of reviews in today’s social media world, it is important to remember that they are subjective. As we search for the best spa near me, what should we look for in our reviews besides the obvious?
How about cleanliness?
Cleanliness is essential in the bodywork industry. Despite their best efforts, many spas, salons, and clinics fall short when it comes to cleanliness and staff. When searching for spas near me, or massages near me, and reading reviews, pay close attention to cleanliness, detail, and atmosphere.
How about customer service and staff interaction?
When looking at reviews for massage near me, remember that you have to judge the massage yourself. When it comes to service and staff interaction, this is where you will be able to appreciate the individual’s perspective. In terms of staff interaction, most people understand terms like “nice, friendly, caring, etc.”. Obviously, this is subjective, but not to the degree of judging the difference between a 4-star and 5-star massage.
There is a good chance that if you find reviews that mention cleanliness, friendly staff, and excellent bodywork, this is the place to call because they care about their brand and your experience.
At Lapis & Oak Spa and Salt Lounge in Henderson, NV, we proudly have those 5-star reviews speaking of our outstanding staff, cleanliness, attention to detail, and our highly trained, experienced bodyworkers.
How to Choose the Right Massage Near Me
There are a lot of franchises out there that aren’t always reliable and dependable, such as Massage Envy, Massage Heights, Massage One, and so on.
In the spa and bodywork industry, franchises tend to offer cheap services and underpay their employees.
Although it was an intelligent business approach for the franchise owners, I’m not convinced that the clients appreciated it. It’s a common misconception that massage therapy is just a job. In reality, it’s more of a calling, and most massage therapists are passionate about helping people.
So why is it so hard for franchises to find experienced massage therapists? Well, for one thing, most licensed professionals who work as massage therapists have high expectations for fair compensation. And with the stigma that still surrounds the industry, many prospective employers are reluctant to offer competitive pay or benefits.
For another thing, most massage therapists who work at franchises have been in school for less than five years or don’t have any experience at all! They’re fresh out of school and looking to make connections in their field while they build their clientele.
The turnover rate and burnout rate are extremely high due to the low pay and high levels of demand for cheap services.
An affordable massage franchise might be the right choice for you if you’re not concerned with consistency, experience, and results.
In the franchised bodywork industry, there are many happy clients and some good therapists, but is it worth the risk?
How about family-owned, locally owned, or private practices, and how do they compare?
The difference between a locally owned spa and a privately owned spa is that the locally owned spa is more invested in your health and wellness.
The owner of a locally owned spa is also your provider, so they care about the outcome of your treatment. They are personally invested in you because they have put everything on the line to be able to offer these services to you.
This means that if they don’t deliver what they promise, they could lose their business. Plus, people who are passionate about what they do put their hearts into it—and that’s what makes them great at what they do!
They want to see you get better and feel better, so they put everything on the line to make sure you do!
I have over 200,000 hours of hands-on experience. I have worked solo, owned a wellness practice, worked for big luxury spas, and worked alongside colleagues who have done the same.
Suppose you’re looking for quality work, consistency, and results from people who care and have put it all on the line to serve the local community. In that case, I highly recommend a family-owned or operated establishment.
These are the places where you will find someone who knows you by name because they’re constantly interacting with you—the owner is usually there too! They also tend to be more affordable than chains because they don’t have any corporate overhead costs.
Find out if we’re worth being a part of your wellness routine by calling today or booking now.